Activities Q1/Q3

Activities Q2/Q4

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Unit 3

Project goal: Create visual advertisements in digital format and share them with others in the class.

Learning objectives

Although we will be having fun creating comics and puzzles in this unit, the actual learning objectives are more technical.

By the end of this activity, you will be able to:

  1. Use Snagit to capture and edit images
  2. Create and name folders on your Desktop
  3. Download files to specific folders
  4. Rename files and folders
  5. Upload files and folders to Google Drive
  6. Share your files and folders on Google Drive

Unit 3 Rubric

Banner templates

Outstanding 90-100

  • At least three advertisements were created
  • One of the ads was a banner ad and the other two were full-page ads
  • At least one of the full-page ads was 100% original content (i.e., original product or service and nothing copy and pasted from other ads; clipart is permitted)
  • The dimensions of the banner ad matched one of the standard sizes
  • At least two of your ads include a logo and a slogan
  • The advertisements were clearly creative and unique
  • The advertisements made good use of space, color, contrast, and fonts
  • The Unit3 folder was properly created on the Desktop
  • The Unit3 folder was uploaded to Google Drive and a working shared link was posted to the Google Classroom Stream and Activity page

Proficient 80-90

  • At least two advertisements were created
  • One of the ads was a banner ad and the other two were full-page ads
  • The dimensions of the banner ad didn't accurately match one of the standard sizes
  • The advertisements were somewhat creative and unique
  • The advertisements generally made good use of space, color, contrast, and fonts
  • The Unit3 folder was properly created on the Desktop
  • The Unit3 folder was uploaded to Google Drive and a working shared link was posted to the Google Classroom Stream and Activity page

Basic 70-80

  • At least one advertisement was created
  • The advertisement was not very creative or unique
  • The advertisement sometimes made good use of space, color, contrast, and fonts
  • The Unit3 folder was properly created on the Desktop
  • The Unit3 folder was uploaded to Google Drive and a working shared link was posted to the Google Classroom Stream and Activity page

Insufficient 60-70

  • At least one advertisement was created
  • The advertisement was not very creative or unique
  • The advertisement did not make good use of space, color, contrast, and fonts
  • The Unit3 folder was properly created on the Desktop
  • The Unit3 folder was not uploaded to Google Drive or a working shared link was not posted to the Google Classroom Stream or Activity page



banner templates

Instructions

Updating

In this activity, you will create advertisements that you will then share with the class. This is an individual project, but as with all projects in this class, you are encouraged to help each other.

Step 1

Create a folder for this project on your Desktop. We will do this as a class. Call the folder Unit4

Step 2

As a class, we will view and discuss the sample advertisements. What do you notice about the ads? How is space used? Fonts? Color? Angles? How are the messages unique and creative?

Step 3

Choose a service or product to advertise! It can be a real or fictional service or product.

Once you have decided on what you are going to advertise, sketch out some ideas using paper and pencil. Try out a few different ideas before deciding on one.

When you have decided on a design, put it into digital format using any tools you wish. You can even draw designs by hand.

Step 4

Now that you have finished creating all your advertisements, it's time to share them with the class.

First you need to upload your Unit4 folder to Google Drive in order to share it.

Share the link to your Unit4 folder on both the Google Classroom Stream and the Google Classroom Activity page.

Step 5

Enjoy each other's creations! Be sure to save your links because you may want to use some of these later in the class!

Finish early? Need a challenge?

  • Try to make ads using some of the banner templates. This type of ad is what's used on web pages.
  • Try different colors on your ads.
  • Write a script for a video ad.